EXPERIENCE

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FREELANCE

CREATIVE ART DIRECTOR & COPYWRITER / Current
As a Freelance Creative Director with a focus on both art and copy, I bring a unique blend of creativity and strategy to every project, utilizing the experience I’ve gained working at some of the best agencies for some of the biggest clients.

Agencies: Anheuser Busch / Draftline, The Carson Group, D4 Creative, Romero Creative and Marketing, Langrand, Brand Edge Global, Knarf, Cossette

Clients: Busch Light, Natural Light, Coushatta Casino Resort, David’s Vacuums, Zters, Blue Cross, HCA Houston Healthcare, Barber’s Den, Rock & Roll Hall of Fame - John Lennon Exhibition, United States Coast Guard

FULL-TIME

22SQUARED

ASSOCIATE CREATIVE DIRECTOR (AD) 2022 - 2023
My Role: Managed Nathan's Famous Hot Dogs and Eckrich Smoked Sausages brands. Led 13 creatives across 5 accounts with 3 direct reports. Oversaw all campaigns, social media posts, and presentations for both brands.

Notable Work: Launched Nathan's Famous TikTok channel @originalnathansfranks

Clients: Nathan's Famous, Eckrich, Conscious Foods, Baskin-Robbins, Varo Bank

2ND.MD

ASSOCIATE CREATIVE DIRECTOR (CW) 2019 - 2022

My Role: Wrote copy for all marketing touch points including web, digital, email, social, video, print, and direct mail. Helped direct a team of 10 creatives.

Notable Work: Completely revamped their social media, updated their process for creating testimonials, launched a weekly webinar series called 2nd.MD House Calls, and introduced a virtual assistant platform called GABI

Clients: 2nd.MD, Accolade

LOVE

ASSOCIATE CREATIVE DIRECTOR (CW) 2019

My Role: Managed a team of six copywriters and art directors. Write copy and generate ideas for multiple clients.

Notable Work: Produced multiple pieces for CenterPoint Energy

Clients: Ashlar Homes, Celltex, CenterPoint Energy, Fleetrite Pro, HSP, Phillips 66, Shell, Texas ENT

POINTSMITH

SR. ART DIRECTOR / COPYWRITER 2016 - 2019

My Role: Helped manage a team of 8 designers and production artists. Wrote copy and art-directed all campaigns. Oversaw print production for Shell US and Shell Canada sites.

Notable Work: Produced multiple campaigns for Shell nationwide, designed a campaign for Phillips 66's partnership at the Big 12 Basketball Championship, and created a campaign to launch Shell’s new deli2go offering

Clients: Capital One, Citgo, Firehouse, Motiva, Phillips 66, Popeyes, Shell, Victoria Secret

DEVITO/VERDI

COPYWRITER / ART DIRECTOR 2014 - 2016

My Role: Worked as both an Art Director and Copywriter, helped the studio create print-ready files, built physical presentation decks

Notable Work: Created a campaign for Legal Sea Foods that garnered attention from news outlets, designed a series of reusable art cups for 7-Eleven that won multiple awards, and produced a NYC-centric campaign for both Tribe Hummus and 7-eleven

Clients: Aerosoles, Bernie & Phyl’s Furniture, BevMo!, Casamigos, Fallon, Five Below, Gildan, Gold Toe, Gordmans, Herb Chambers, Indian Motorcycles, Jeep, Legal Sea Foods, Market Bistro, Minute Clinic, MLB Players Association, Mount Sinai Hospital, NEFCU, NJ Lottery, NYIT, Price Chopper, 7-Eleven, Suffolk University, Tribe, UCM, VCU Medical, Veggie Patch

GREY

JR. ART DIRECTOR 2012 - 2014
JR. COPYWRITER 2011 - 2012

My Role: Worked as both a copywriter and art director on multiple campaigns and pitches including Gillette and Radio Shack which Grey won.

Notable Work: Produced a Super Bowl commercial for the E-Trade Baby, worked on Canon's Project Imagine campaign which won a Bronze Clio, produced multiple pieces including, 6 tv commercials, 3 print ads, 4 radio spots, 6 billboards, 46 paid banners, 7 mobile banners, 9 Digital Newsletters

Clients: Advil, Ally, American Egg Board, Aol, Aquafresh, The Artist, Bausch & Lomb, Bosch, Breathe Right, Burger King, Canon, Crisco, Dairy Queen, Dunkin' Donuts, Duracell, E-Trade, Frontier Airlines, Gillette, Hess, Hewlett Packard, Huawei, Humor Code, Hungry Jack, Jif, Long Horn, Mazda, National Parks Foundation & Service, Pharmaton, Pillsbury, Pringles, Purolator, Quiznos, Radio Shack, Sargento, Smuckers, Trip Advisor, USPS, Valvoline, Volvo, Zariaz

INTERNSHIPS

BBDO

ART DIRECTOR INTERN 2011

Clients: Caesars Palace, Cesar Canine Cuisine, Flamingo Las Vegas, Gallo Barefoot Wine & Bubbly, Harrah's Cherokee, Harrah's Louisiana Downs, Harrah's Tunica, Nutro Ultra, Paris Las Vegas, Planet Hollywood Resort and Casino, Virgin Airlines, Visa

DDB

COPYWRITER INTERN 2011

Clients: Hertz, MTV, New York Lottery, Tropicana

THE ONE SHOW

COPYWRITER INTERN 2011

Clients: The One Club, The One Show, Creative Week, UnConference, One Show Masterclass, Facebook Studio Live

THE LEVINSON TRACTENBERG GROUP 

ART DIRECTOR INTERN 2010

Clients: The Center for Medical Weight Loss, Frost King, Trolman, Glaser & Lichtman - The New York Personal Injury Law Firm

MCCANN ERICKSON  

COPYWRITER INTERN 2008

Clients: The Ad Council, Cinnamon Toast Crunch, Nikon, Stolichnaya, United Way, Weight Watchers

EDUCATION 

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SCHOOL OF VISUAL ARTS

BFA ADVERTISING 2009
• Graduated with Honors
• Cumulative GPA 3.9
• Deans List: Fall 2005 - Spring 2009
• 4.0 GPA - 4 Semesters

AWARDS 

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ADDY AWARDS
• Silver (x2)
• Bronze

CANNES
• Finalist (Good Work)

CLIO AWARDS
• Bronze

CRYSTAL AWARDS
• Gold
• Finalist

DAVEY AWARDS
• Silver

GRAPHIS
• Gold (New Talent)
• Silver (x2)
• Merit (x2)

HEALTHCARE AD AWARDS
• Best in Show
• Gold (x6)
• Bronze (x2)
• Merit (x2)

LURZER’S ARCHIVE
• Gold

ONE SHOW
• Merit (x3) (College)

SKILLS

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• Art Direction
• Graphic Design
• Video Editing
• Video Production
• Photography
• Copywriting
• Social Media
• Print Production
• Team Leadership
• Team Management
• Creative Presentations

PROGRAMS

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ADOBE CREATIVE CLOUD
• Photoshop
• Illustrator
• InDesign
• Premier Pro
• Flash
• XD

A.I.
• Midjourney
• ChatGPT

CODING
• HTML
• CSS

GOOGLE DRIVE
• Slides
• Docs
• Sheets

DAW
• Garage Band
• Logic

MICROSOFT 365
• Powerpoint
• Word
• Excel

WORKFRONT
• Asana

EXPERIENCE

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• B2C
• B2B
• Healthcare
• Direct Response
• Market Access
• Social Media
• Point of Purchase

PUBLISHED 

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LURZER'S ARCHIVE
• 7-Eleven / Art Cups

GRAPHIS NEW TALENT|
• Lloyd’s TSB Bank / Eraser

GRAPHIS DESIGN ANNUAL
• 7-Eleven / Coffee Cups

ONE SHOW ANNUAL
• Long’s / Cows Billboard
• Long’s / Amish Delivery
• Long’s / Empty Jars